Business &Technology Editors
Photo Marketing Assn. Convention
ELMSFORD, N.Y.--(BUSINESS WIRE)--Feb. 3, 2000
At this year's Photo Marketing Association Trade Show, Fuji Photo Film U.S.A, Inc. is helping to enhance the ways in which people are using their pictures by debuting the Fujicolor CD and launching a new Fujifilm.Net site. The Fujicolor CD - now available in the U.S. for the first time - incorporates a version of the popular photo editing software from Microsoft Corp., Microsoft Picture It! 2000, which makes it easy for consumers to edit and share images with friends and family. Fujifilm.Net offers a powerful, convenient and easy-to-use way for pictures to be stored, viewed and shared online.
&uot;By forming alliances with such cutting edge companies as Microsoft Corp., Fujifilm has taken the lead in providing users with just what they want from digital imaging: greatly improved image sharing and viewing as well as easy-to-use picture editing options,&uot; said Manny Almeida, Vice President, General Manager, Digital Imaging Division, Fuji Photo Film U.S.A., Inc. &uot;Consumers will find that compared to other competitive options Fujifilm's new Fujicolor CD and the redesigned Fujifilm.Net Internet photo service are fulfilling their needs quickly and easily.&uot;
Fujicolor CD -- Ideal for Digitized Photo Storage, Enhancement and Sharing
Designed to store images in a digitized format on a CD, Fujifilm's new Fujicolor CD offers consumers a new way to enjoy their photos and retailers, a new opportunity for increased sales and profitability. In particular, users will appreciate the ease with which the Fujicolor CD - packaged with Microsoft Picture It! Express 2000 software - allows them to access and view their images on their computers. Users can, for example, change the size of their pictures, adjust color and brightness, correct red eye, remove dust, sharpen, warp and blur images; add color &uot;painting&uot; or convert photos to black-and-white. And, after saving images to a hard drive, they can be shared with groups of friends and family via email. Consumers will also enjoy the flexibility of Fujicolor CD which can be input into the Fujifilm Frontier or Fujifilm Aladdin Picture Center to obtain high quality photographic prints.
Available to retailers nationwide who own or plan to install a Fujifilm Digital Minilab Frontier 370 or Frontier 350, the new Fujicolor CD service is equally as easy for consumers to access. Photofinishing customers need only check off the &uot;Fujicolor CD&uot; box on the photofinishing envelope when dropping off film for processing. When the pictures are ready, consumers will receive a Fujicolor CD with their photos digitized onto the CD. From that point on, users can do virtually anything they like with the images, from removing red-eye and cropping or enlarging photos to making photo cards, calendars and collages. And, with the click of a mouse, images can be quickly and easily emailed to family and friends.
Available now, the new Fujicolor CD and Fujicolor CD service are supported by a variety of marketing materials from Fujifilm including CD sleeves and point-of-purchase leaflets and brochures.
Fujifilm.Net - Better Than Ever
With a powerful new navigation interface that speeds up the loading and viewing of consumers' password-protected snapshots and makes the process of emailing photographs simple, fast and more flexible than ever before, Fujifilm.Net offers both the perfect venue for sharing images with family and friends as well as a number of important advantages as compared to other online photo services.
The newly revamped Fujifilm.Net service, for instance, allows consumers to send digitized photos to different people - whether located around the corner or half way around the world - with one series of mouse clicks instead of tediously sending the images separately to each addressee, as can be the case with other services. Other new viewing, emailing and time-saving features include allowing users to view an enlarged version of a single photo while keeping all the other digitized images of the roll available without the time-consuming step of changing screens. Three sizes of image viewing are also available: the new thumbnail and professional resolution, along with the previously available screen resolution. And, because the new Fujifilm.Net site allows consumers to order actual photographic prints from their web-stored digital photo files, Frontier Lab System retailers have expanded opportunities to realize increased revenues.
Fujicolor CD and Fujifilm.Net Supported By Fujifilm Digital Minilabs 370 and 350
As part of Fujifilm's Total Imaging Solution, both the Fujicolor CD and Fujifilm.Net are supported by Fujifilm's highly acclaimed Digital Minilabs Frontier 370 and Frontier 350. Utilizing Fujifilm's unique solid-state laser technology, both the Frontier 370 and 350 deliver extraordinary print quality, convenience and speed. They provide retailers with the opportunity to custom-tailor an imaging system for silver halide photography as well as for a range of digital sources, including prints from digital still cameras and digital files saved on PC cards, floppy discs, CD-ROMs and Zip(TM) disks.
The &uot;core of connectivity,&uot; the Frontier systems are further enhanced by the addition of new, cutting edge software developed by Fujifilm to provide a truly seamless system of connectivity and digital capability including driving the new Fujifilm Imaging Controller. Utilizing IBM's(TM) state-of-the-art Netfinity 5000 server, the Imaging Controller is custom-configured to network with the Fujifilm Frontiers, the family of Fujifilm Aladdin Picture Centers and Fujifilm.Net and to provide a powerful, fully integrated digital system that, among other things, makes possible the high-speed production of photographic prints from virtually the entire gamut of digital sources, the burning of Fujicolor CDs, and uploading to Fujifilm.Net. Plus, with built-in flexibility for growing in capacity and capability, the new Fujifilm software and Imaging Controller offer retailers an outstanding resource for growing their business by meeting continually increasing demands for expanded digital imaging products and services.
&uot;With our new Fujicolor CD, our redesigned Fujifilm.Net service and our highly-acclaimed Digital Minilabs Frontier 370 and 350, Fujifilm is providing retailers with even greater means by which to take advantage of the profit potential of digital imaging products and services,&uot; continued Almeida. &uot;And, with the high level of connectivity provided by Fujifilm's Total Imaging Solution, retailers and consumers alike will increasingly benefit by finding new ways to take, use and share their images.&uot;
EDITORS NOTE: for More Information On This Product Readers Can Access the Fujifilm Web site at http://www.fujifilm.com
Fuji Photo Film U.S.A., Inc. is the U.S. marketing subsidiary of Fuji Photo Film Co., Ltd. of Tokyo, a leading manufacturer of imaging and information products.
ZIP(TM) is a trademark of Iomega Corp.
IBM(TM) is the registered trademark of International Business Machines, Corp.
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